Wed, 22 Apr|
Using LinkedIn - LIVE Online Workshop with Q&A
Learn how to supercharge your use of LinkedIn to create an eye-catching profile, a clear personal brand and how to network and build meaningful and useful relationships on LinkedIn.
Time & Location
22 Apr 2020, 12:00 pm – 1:00 pm AEST
About The Event
This 60 minute Deep Dive into LinkedIn covers in-depth strategies and techniques to create an effective LinkedIn profile and build and maintain relationships in LinkedIn. Extensive opportunity for Q&A forms part of this course.
Our highly experienced Panelists for this session are:
Anna McAfee, LinkedIn Trainer | LinkedIn Speaker
Anna McAfee is a LinkedIn Trainer and Community Educator, and is driven to help individuals and businesses to build better and more authentic connections in a digital world. Anna helps individuals and organisations make effective use of LinkedIn as a recruitment, marketing, sales and communication platform. Anna enables people to build a supportive network of their own, an inclusive virtual village to support their journey, their career and their ideas. She is the founder of the #LinkedInLocal movement, an initiative to connect offline in real life, and as Community Manager she grew and scaled this to 92+ countries in its first 22 months.
Kylie Chown, LinkedIn Coach and Trainer – LinkedIn Strategy
Kylie is a LinkedIn Strategist, Trainer and Coach. With over 10 years of experience, she has worked with thousands of people to help them grow their business and careers using LinkedIn and managing their online digital brand.
In 2019, she was named the #2 LinkedIn Trainer in Asia-Pacific by the Social Media Marketing Institute. She was included in the Top 10 LinkedIn Experts in 2018. In 2019, she was a finalist in the Social Media Marketing Awards for the “Best Use of LinkedIn”. She is currently 1 of only 7 people in Australia to be certified as a Social Branding Analyst by Reach in the USA. Kylie is the co-author of the book “CONNECT: How to Leverage Your LinkedIn Profile for Business Growth and Lead Generation”.
PART 1: LinkedIn 101
Your LinkedIn profile is key to your digital first impression. In this session, Kylie will be sharing:
- Why your LinkedIn profile is now more important than ever
- The 5 essential elements of an All-star LinkedIn profile
- How to create and share your first LinkedIn post
PART 2: Community, connecting & engaging in the age of Digital
The how, what and why of building and interacting in an online community. In this session, Anna will be sharing:
- Building your network; who, when, and why
- How to approach people on LinkedIn
- How to network online and build lasting relationships
Phil Redding, Director Innerlyse.